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Free Download Packed with Wisdom

This white paper is an essential input for any entrepreneur that is planning a startup.

This free nine-page download lays out the research on why most startups fail and introduces entrepreneurs to the principles that define success or failure and explains how our Opportunity IQ app works (more info and a free trial here). 

This white paper covers the following topics regarding the reason why most startups fail:

  • Introduction
  • The High Incidence of Failure
  • Entrepreneurs Make Decisions Emotionally
  • Entrepreneurs Resist Deep Thinking or Analysis
  • Entrepreneurs Resist Tracking Decisions and Applying Lessons Learned
  • Entrepreneurs Lack an Opportunity Analysis Framework
  • Example Opportunity IQ Principle
  • Case Study of Failure
  • Case Study of Success
  • Conclusion and About Opportunity IQ

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